When a creator builds a Digital Twin on AlphaGlow, they are not building a chatbot. They are building an AI-powered version of their expertise — trained on their content, delivered in their voice, capable of having a genuine conversation about the work they do.
What a Digital Twin can do
A creator's Digital Twin can answer questions their audience would normally send in a DM. It can walk someone through a breathwork technique, explain the science behind a nutritional protocol, or help a listener troubleshoot why a particular meditation practice isn't working for them.
The difference from a FAQ or a chatbot is depth. A Digital Twin has absorbed the creator's approach, vocabulary, and reasoning. It responds the way the creator would — because it was trained on how the creator actually communicates.
How it's built
Digital Twins are built in Nova Studio using a combination of:
- Creator content — sessions, scripts, and written material the creator has produced
- Voice synthesis — the creator's actual voice, recreated by Cartesia
- Structured knowledge — the creator's approach, methodology, and key frameworks
The process takes a few hours, not weeks. Creators set boundaries on what their Digital Twin will and won't discuss. The AI stays in scope.
What this means for creators economically
A Digital Twin earns while the creator sleeps. Every time a listener engages with a creator's Digital Twin, it registers as a session — and the creator earns NSVX from that engagement. Listeners who access a Digital Twin spend NSVX to do so, and 85% of that flows directly to the creator.
This is the model: build your expertise once, have it available to your audience permanently.
The first cohort
The first Digital Twin creators are now live on the platform. We are onboarding new creators weekly. If you are a creator ready to build your Digital Twin, applications are open.